Me 2.0: Build a Powerful Brand to Achieve Career Success, by Dan Schawbel

The job market is changing almost as quickly as the Internet.  Look around you.  How many jobs in your field even existed five years ago?  How many will exist five years from now? In a market where the keyword is change, how do you create career continuity for yourself?

Another keyword that you should become familiar with is branding, not your company, but yourself.  Schawbel, an expert in this field (considered by some to be among its founding fathers) has written this book to not only explain the concept, but show in understandable steps, how your career can survive in thrive in this “brave new world” of Web 2.0. You learn to market yourself through establishing a presence on the web. You use the reputation you build to enhance your career. Take a look.  You won’t be sorry.

RATING: * * * * Very, very good
Reviewed by: veagenlib

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Shanghai Girls, by Lisa See

Beginning in 1937 and covering thirty years, this is the story of two sisters who were born in Shanghai, “the Paris of Asia”.  We learn about a privileged lifestyle of pre-World War II. When their father loses all his money through gambling, he marries off the sisters to the sons of his debtor. So begins their journey to America. They endure the invasion of the Japanese army, a stay on Angel Island and life in Chinatown/Los Angeles. The story focuses on their relationship and family life in Chinatown. Lisa See is the author of Snow Flower and the Secret Fan.

I think there will be a sequel to this book given the way it ended.

Rating:  **** Very, very good
Reviewed by:  klm

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